Credit Confidential launch

Launch TV commercial

Press ad with dummy articles

Press ad with dummy ad next to it

Press ad

Description

At creditconfidential.com, visitors can check their credit reports, see their credit ratings and protect themselves from identity theft.

This was an integrated advertising campaign spanning TV, press and the web. Together with my art director, Brett Gascoigne, I also developed the logo and brand guidelines, effectively launching the brand from scratch.